Popups and embeds: where to place your form
5 min read
Once your form is built, you get to decide how it shows up. BlueyEmail gives you three ways to put a form in front of people: an inline embed, a popup, or a hosted link you can share anywhere.
Inline embed
An inline embed sits directly inside your page — in a sidebar, at the end of a blog post, or in your footer. It's always visible and never interrupts anyone, which makes it the friendliest option.
- Best for pages where signing up is a natural next step, like the bottom of an article.
- Great for footers and sidebars where you want a steady, no-pressure invitation.
- Paste the embed snippet into your site's HTML wherever you want the form to appear.
Popup or modal
A popup floats over your page to grab attention. It converts well because it's hard to miss — but that's also why it needs a light touch. In the Popups area you can set a trigger that decides when it appears.
- Time delay — show the popup after someone has been on the page for a few seconds.
- Scroll percentage — wait until a visitor has scrolled partway down, so they've shown some interest.
- Exit-intent — display it just as the cursor moves to leave the page, catching people on their way out.
Don't be annoying
A popup that appears instantly and reappears on every page is the fastest way to lose trust. Add a short delay or use exit-intent, and make sure it's easy to close. One well-timed popup beats five pushy ones.
Mind mobile
On phones, popups take up the whole screen and can be frustrating. BlueyEmail popups are mobile-friendly, but consider using a gentle trigger (or an inline embed instead) for mobile visitors.
Hosted form link
Every form also gets its own hosted page with a shareable link — no website required. Copy it from the form's Share tab and drop it wherever you talk to your audience.
- Put it in your social media bios or link-in-bio page.
- Share it in a DM, an email signature, or a QR code on printed materials.
- Use it when you don't have a site to embed on, or want a clean standalone signup page.
Which one should I use?
- 1
Start with an inline embed
It's the least intrusive and works on almost any page. Add it to your footer or blog posts first.
- 2
Add a popup for key pages
Use a scroll or exit-intent trigger on high-traffic pages where you want a stronger nudge.
- 3
Share the hosted link everywhere else
Perfect for social profiles, messages, and anywhere you don't control the HTML.
Build an email signup form
Set up the form itself — fields, opt-in, tags, and automations — before you place it.
Landing pages and waitlists
Need a full standalone page instead of an embed? Here's how landing pages and waitlists work.
Still stuck? Our team is happy to help.
Contact support